About Bay Rivers Telehealth Alliance

Bay Rivers Telehealth Alliance (BRTA) is a non-profit telehealth network based in Tappahannock, VA, serving rural Eastern Virginia communities including the Northern Neck, Middle Peninsula, and Eastern Shore. BRTA’s mission is to improve access to health services, engage patients as partners, reduce professional isolation among healthcare providers, and enhance the healthcare workforce through telehealth initiatives. Since 2012, BRTA has successfully expanded medical care access for rural populations using telehealth technologies, enabling remote consultations with urban-based specialists.

BRTA has received grant funding from the US Health Resources and Services Administration Office for the Advancement of Telehealth, including the Telehealth Network Grant Program (TNGP). These grants have supported geriatric behavioral telehealth services, school-based telehealth initiatives, and the coordination of rural opioid response using telehealth-enabled innovations. BRTA has been recognized as a Rural Health Community Champion by HRSA for their evidence-based practices in chronic disease management and their work with the Eastern Virginia Care Transitions Partnership. They have also established the Eastern Shore Telehealth Consortium and piloted telehealth-enabled Medication Assisted Treatment for Opioid Use Disorder in collaboration with the Eastern Shore Regional Jail and local healthcare providers.

Through these initiatives, BRTA is committed to leveraging telehealth technologies to improve the health and well-being of rural populations in Virginia communities.

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member organizations including academic medical centers, workforce development agencies, community based organizations, hospitals and clinics
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partners including community colleges, local and state government agencies, health departments, social services, EMS and schools
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grants administered, including Federal and State funding awarded to support BRTA members and partners working in collaboration
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funds distributed support digitally-enabled services, workforce training and direct care provided through our Alliance

Vision & Mission

Vision

BRTA’s vision is for virtual health strategies to contribute to better health and well-being for populations in Virginia communities.

Mission

BRTA’s mission is to help its Members serve communities by supporting projects that include virtual innovations to improve health and health care.

Value Model

BRTA will collaborate to deliver services that include virtual health strategies and improve access, individual experience, clinical impact,
operational effectiveness, financial viability, and support health professions development.

Core Principles

BRTA’s core principles guide our strategic decisions about projects and partnerships. We value project opportunities that are:

  • community-focused
  • inclusive
  • collaborative
  • scalable
  • sustainable.

We value partnerships that are productive, transparent, and accountable for performance.

News & Events

BRTA 20th Anniversary & National Rural Health Day Celebration

On November 15, 2023, regional leaders of rural health services convened to commemorate the 20th anniversary of BRTA and to celebrate National Rural Health Day. This in-person event was filled with excitement, community, and appreciation for our rural health heroes for their dedication and hard work in improving healthcare in

National Rural Health Day

BRTA is proud to join communities across America in celebration of National Rural Health Day (NRHD) on November 16, 2023.